Online gambling accounts for 33 per cent of all gambling in Britain, figures released by the UK Gambling Commission reveal.

Online gambling sector ‘largest in Britain’

Gambling Commission industry statistics show that between April 2015 and March 2016, online operators generated a gross gambling yield of £4.5bn.

In the same period a GGY of £3.4bn was generated by the National Lottery, £3.3bn by the retail betting sector and £1bn by traditional casinos.

Of the £4.5bn generated online, £2.6bn came from casino games, £1.6bn from betting, £152m from betting exchanges, £153m from bingo and £26m from pool betting. Online slot machine style games alone generated £1.8bn in the period.

Gambling Commission programme director James Green said: “Our latest statistics show that with the growth in online gambling the industry is increasingly taking a creative approach to using technology to engage consumers.

“As the online sector grows operators will also need to demonstrate that they are taking an equally innovative approach to ensuring gambling is safe for all online consumers.”