The logo of Spanish online betting operator Codere Apuestas – a Grupo Codere subsidiary – will be displayed on the left sleeve of the first-team shirts of Spanish La Liga club Valencia for the remainder of this season in a short-term sponsorship deal.
Valencia, currently mid-table in the Spanish top flight under the management of rookie coach and former England and Manchester United star Gary Neville, has no official shirt sponsor for this season.
The Codere Apuestas brand will also be promoted during match days at the Mestalla stadium.
Peter Draper, commercial and marketing director at Valencia, said: “Partnering with Codere Apuestas is an agreement that helps us to strengthen our business and brand, both domestically and internationally
“The club has the enthusiasm and commitment to growing and building a long-term partnership with Codere Apuestas that will be mutually beneficial.”
