GameAccount Network has signed agreements with the Borgata Hotel Casino in the US state of New Jersey and the Missouri-based Isle of Capri Casinos to launch online Simulated Gaming.
Borgata’s Simulated Gaming offering will be operated from the Atlantic City property via GAN’s GameSTACK system and is expected to go live across web and mobile in the first half of 2016.
Borgata is the market leader in New Jersey’s regulated online gaming market with around a third of the market share.
Although land-based casino customers that live outside New Jersey cannot engage with Borgata’s regulated real-money online gaming site when not in the state, Simulated Gaming will permit patrons in neighbouring states to play online with Borgata for free.
Dermot Smurfit, CEO of GAN, said: “Our exclusive social casino partnership with Borgata is another step in expanding our Simulated Gaming offering in the US.
“We believe that our Simulated Gaming online experience will positively contribute to Borgata’s real-money gaming experience both on-property and online in New Jersey and, in particular, provide an opportunity for delivering a compelling Simulated Gaming experience to the majority of their patrons who live outside of New Jersey.”
GAN has also signed an agreement with Lady Luck Interactive, a wholly owned subsidiary of Isle of Capri Casinos, which is based in St Louis, Missouri, for the launch of Lady Luck’s Simulated Gaming online experience.
Founded in 1992, Isle of Capri is one of the largest regional casino operating groups in the US with 14 casino properties.
Lady Luck’s Simulated Gaming offering is also expected to go live across web and mobile in the first half of 2016.
