An online eye test created by iGame.com has become a Facebook phenomenon.

iGame

The operator is known for its slots, video poker, table and casino games, but the colour test sparked a response from users keen to compare their vision with bats, as well as that of their friends. At its peak, the test has attracted up to 2,000 shares per minute on the social network.

The test, which challenges the viewer to decipher between blocks of different colours within time limits, has proved a hit thanks to its ease of use and compatibility with browsers and various platforms, including mobile.

Following the successful launch of the eye test iGame is now putting the finishing touches to a follow-up reaction speed test.

Robin Larsson, chief operating officer at iGame, said: “Speed is key to us. Our customers are our most valuable asset and they appreciate when things are fast, so that is what we deliver.”

He added: “The eye and speed tests are not directly related to our core casino business, but we are always looking at new ways to entertain and engage our customers. We were absolutely stunned by the reaction to the launch of the eye test, and we are hoping that the speed reaction test also goes viral!”