Real Sports Global has launched 5050Streak, a social casino game featuring international sports personalities and exclusively licensed archive broadcast footage, with publisher Trinity Mirror.
The agreement sees 5050Streak become available online to readers of Mirror.co.uk.
Players can wager on the outcome of officially licensed clips of classic sporting action from a range of events, including FA Cup fixtures, England national team games and more.
5050Streak features globally recognised sports stars such as ex-England footballer Michael Owen, former Ashes-winning England cricket captain Michael Vaughan and more.
Stuart Carr, CEO of Real Sports Global and founder of 5050Sports, said: “This development means that the 5050Sports game is now available in all formats of the gaming spectrum from social, to mobile, to online, to land-based.”
“Considering mirror.co.uk attracts millions of unique readers every day, partnering with Trinity Mirror provides a massive, and completely new, audience for our products.”
Jon Dey, Trinity Mirror senior commercial partnerships manager, said: “With some of the biggest names from the modern era, like Michael Owen, Michael Vaughan, Ricky Hatton and Darren Clarke, and hours’ worth of classic sports broadcast action, the 5050 titles are a great fit for Mirror readers.
“From the feedback gathered so far, we are sure they are going to love the game.”
5050Sports launched online with BetVictor in December 2013 and is a bonus feature in the land-based slot, Mega Grandstand, from Astra Games.
Image: Brand ambassadors Michael Vaughn and Michael Owen at ICE 2014 with promoter and former England footballer Viv Anderson and Stuart Carr, CEO of Real Sports Global
