BetSoftGaming has struck a partnership with Virtual Gaming Worlds’ Chumba Casino, taking what it described as an “innovative approach to the emerging market of social gambling.”
Under the terms of the partnership, Chumba Casino will be taking on BetSoft’s complete suite of games, including the Slots3 series of 3D video slots, table games and video poker and the growing collection of ToGo mobile games.
Chumba Casino is a virtual world social gaming platform blended with the “attraction and appeal” of i-gaming, building on the elements that have made social gaming popular, such as microtransactions and achievements.
This, said Betsoft, is an ideal platform for its lines of Slots3 entertainment, including Slots3 Arcade and Slots3 Interactiv. Both lines feature level progression, bonus objectives and persistent game scores. BetSoft’s games will be available at Chumba Casino from mid-February.
”Chumba Casino is an entirely fresh take on the concept of i-gaming,” said Anthony Locke, BetSoft’s head of product development. “We have never seen anything like it and we are always on the hunt for unique and exciting new ways to present our games. The social gaming and gambling markets are converging at a rapid rate and what VGW has created here is an unstoppable vehicle for the delivery of the best i-gaming content in the industry.”
Laurence Escalante, founder and CEO of Virtual Gaming Worlds, said: “We built Chumba Casino to provide a wholly remarkable game experience, unlike anything our players can find anywhere else.
“It is only natural, then, to contract with BetSoftGaming for their outstanding game catalogue. They are a proven market juggernaut, boldly leading the way with top-level advancements - not only in the way the games look, but how they are played. We foresee a fruitful future in this partnership with BetSoft.”
