Quickfire, powered by Microgaming, has signed an agreement to supply its online casino and mobile games to Betfair, one of the largest online betting and gaming operators in the UK market.
Niki Longmuir, product manager at Betfair, said: “What particularly impressed us with Quickfire was the volume and quality of content as well as the commitment to deliver new, innovative games on a rolling basis.
“We believe that their games fit extremely well with our player demographic, particularly the mobile and tablet offering, which comprises some of the most advanced mobile games in the marketplace.”
Ashley Sandyford-Sykes, head of Quickfire, added: “Our headline slots, branded content and mobile-specific games will undoubtedly meet the requirements of [Betfair’s] broad player base.
“Betfair is a welcome addition to the Quickfire platform and we look forward to a longstanding relationship with them.”
