Steven Valentine, director of interactive at Comtrade Gaming, considers the age-old dilemma for those deploying gaming software – build it or buy it in?
IN order to compete in a highly competitive gaming market, gaming operators need to differentiate themselves from the competition by offering an original and captivating gaming experience.
In order to do that, they have to offer best-of-breed products for each and every part of the gaming operation - from business intelligence, to bonusing services and games. A prerequisite for flexible development of the gaming environment is a modular and open platform that allows fast delivery and integration of the best features offered by the market.
