Georg Gubo, chief technical officer at Greentube since September, outlines the benefits of the company’s omni-channel approach.
IT wasn’t that long ago that news of the simultaneous multi-channel launch of a new gaming product caught the eye.
However, it really hasn’t taken that long at all for that to seem a rather quaint old-fashioned notion. “Multi” has quickly become “omni” and, for companies like Greentube, it is fast becoming a central part of the development culture. Georg Gubo, Greentube’s chief technical officer, offers some valuable insight into the developer’s omni-channel approach.
