Niki Lauda (pictured), the Formula 1 racing legend, attended the opening of Europe’s largest sports bar on May 1 in Vienna, Austria, featuring a giant LED screen made possible by Novomatic-developed software.
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Source: Waerfelu
The Admiral Arena opening was attended by 3,500 guests, including the former Formula 1 driver who is a Novomatic brand ambassador and the company’s CEO, Harald Neumann.
A 42sq.m LED screen, one of the largest in Europe, extends along the back wall. Here sporting events are broadcast from 9am to midnight daily.
The screen can be split into many different sections due to Novomatic’s software.
“This means that, for instance, all Champions League games can be broadcast together, playing at the same time – this broadcasting possibility is unique in Europe,” said Neumann.
Around 70 betting terminals and a dedicated horse racing area are available for use by guests. A selection of Grand Prix racecourses can be tested on a Red Bull racing seat and an entertainment stage is available for all kinds of events. The high-tech furnishings around the whole arena enable every show to be broadcast simultaneously across all screens.
