Leading bookmaker William Hill has appointed Ruth Prior as chief financial officer, effective later this year.

William Hill picks Prior Source: LinkedIn

Prior is currently chief operating officer at Worldpay, where she previously held the position of deputy CFO.

William Hill CEO Philip Bowcock said: "Ruth is a strong addition to the William Hill board and executive team.

“Her experience in digital operations, online payments and finance is all highly relevant to our strategic priorities to deliver an even better customer experience and faster growth. We welcome her to the William Hill team."

Prior added: "I am excited to be joining William Hill at a time when there are clear opportunities both to grow the business inside the UK and to expand our position on the international stage.

“I'm looking forward to working with the team to deliver the digital expertise, operational efficiencies and technology platform that will underpin the group's further growth."