Helix Leisure, parent company of Embed, LAI Games and The Locker Network, has appointed staff to a number of key positions.
Rosa Tahmaseb is the new managing director for the Helix Leisure EMEA office in Dubai, UAE. She will oversee the company’s operations and work to identify and foster new opportunities in the European, Middle Eastern and Asian markets.
Tahmaseb brings over 20 years of experience as director and project manager in the events, leisure and visitor attractions industry to her new position. She has built strong relationships with various departments in the Dubai government in her previous roles, most recently as the director of operations for Edward Mellors Entertainment.
Helix Leisure’s COO Luke McKimmie said: “The challenge for any growing companies is maintaining a high level of industry knowledge within the team and furthering positive relations with partners. We have worked alongside Rosa on numerous projects within our industry and a mutual respect quickly developed, which makes this appointment even more important to us.”
Helix Leisure has also appointed a 28-year veteran of the gaming industry, Guy Lee, as its operations director of the North American office, located in Dallas, Texas. He will oversee the daily operations and provide key initiatives to continually streamline and improve system processes
With emphasis on service excellence, Lee brings a wealth of international operations experience to the company, having most recently worked at the Gulfstream Park Racing and Casino, where he held the position of director of slot operations.
Shane Galford joins Helix Leisure as the new support manager for Embed. With 10 years of IT management experience, he ensures that Embed’s customers get the quality around-the-clock help they need. He brings a unique perspective to Embed, having worked outside the out-of-home entertainment industry for companies including Meggitt and Reliant Worldwide Plastics.
The general manager of Helix Leisure USA, Ted Parsons, said: “Guy and Shane bring with them a depth of experience and knowledge to support our rapid growth and will be focused on serving our customers through enhancements to our operations and support team.”
Pictured: Rosa Tahmaseb
