Intercard’s latest systems technology enables operators to centralise reporting for all their locations from a single database, Jason Mitchell, the company’s North American sales manager, said.
Speaking to InterGame at the IAAPA Attractions Expo in Orlando, Mitchell explained that having a central database for multiple locations also enables the operator to broadcast information, such as pricing, to all locations.
It is also a critical toll in loss prevention, giving the operator a detailed breakdown of exactly what is happening at each of their locations.
“It’s much more affordable to buy just one database,” he said, adding that Intercard will also host the system in the cloud and provide the server and related equipment.
“It is available as a standalone or hosted system, but in North America I would say 95 per cent go with the hosted version. It’s very secure and very efficient.”
At IAAPA, Intercard unveiled several card readers that feature RFID and NFC (near-field communications) technology, enabling users to simply wave a card or wristband in close proximity to the terminal or tap it on a logo to pay. The iWave Reader and iWave Nano are RFID versions of the company’s debit card readers that are used in over 1,500 locations in the around the world.
The smartphone version of the technology enables users to pay at terminals simply by touching their mobile to the reader. “The future is your phone,” said Intercard CEO Scott Sherrod, “and we’re ahead of the curve.”
According to Sherrod, the fact that users need to register their details to use the mobile app gives operators a “better angle” when it comes to managing their customer base.
“It gives a much finer look at your customer base,” he said.
The app allows customers to create an avatar of themselves that then appears on their phone and also the display reader when they use it, adding a fun, personal touch to the process. Pictured: Scott Sherrod (left), Jason Mitchell and Jerry Heinz
