New company GameCo has created a skill-based video game gambling machine.

VGM

GameCo’s proprietary arcade-style cabinets utilise a patent-pending system that balances player skill with proprietary game design to deliver single player games based on skill instead of chance, while maintaining the same house return as traditional slot machines.

Blaine Graboyes, GameCo co-founder and CEO, said: “Attracting millennials to the casino floor is the most critical issue facing gaming destinations today and GameCo is delivering the solution casinos need to engage this key audience."

The company will offer a wide variety of game genres and themes, from sports, racing, and fighting games, to first person shooters and puzzles.

Seth Schorr, CEO of Las Vegas-based hospitality company Fifth Street Gaming, said: “GameCo has developed a product that not only appeals to a younger generation but that also provides an engaging and dynamic entertainment experience.

“With this new product, casinos have an opportunity to build a new revenue stream by creating a real life gaming space for a new demographic of gamers.”