Bally Technologies has reached agreement with Interblock to integrate its online gaming content into Bally’s award-winning iGaming platform.
The ability to integrate Interblock’s online content will provide land-based casino operators with another best-in-class B2B offering and allow them to utilise world-class technology, while maintaining control of their operations through Bally Technologies.
“We are excited about our new business relationship with Bally,” said Interblock CEO Tom O’Brien. “The combination of Bally, an established global brand, and Interblock will provide casino operators and their players with the many benefits of a strong strategic alliance, bringing state-of-the-art casino content to the market.”
Bally Technologies’ vice president of business development, John Connelly, said: “Interblock is known for the quality of its products and we are excited to incorporate their best-in-class offering into the Bally iGaming platform. This relationship further validates the current transformation within the online gaming sector, which integrates traditional and online casino systems, allowing casino operators to protect their data while offering their customers best-in-class content.”
