Following the announcement that the company would returning to the UK casino market, Playboy has opened its latest branded gaming property in the resort of Cancun, Mexico.

Playboy Club Cancun, which features a casino, sports gaming lounge, restaurant and night club, will be owned and operated under licence by Entretenimiento De Mexico. The company currently operates and licenses over 18 gaming venues throughout Mexico under the Palmas group.

"I am pleased to bring the Playboy Club to Mexico for the first time and to combine the sexy sophistication of the Playboy brand with the international allure of Cancun," said Hugh Hefner, founder and chief creative officer of Playboy Enterprises. "With the opening of Playboy Club Cancun and the arrival of the Playboy Bunnies, night life there will never be the same!"

Playboy announced in October that it would be partnering London Clubs International to bring the Playboy Club back to Mayfair, London. Additional properties are planned for Macau and Miami.