InterGame has joined forces with the world’s largest trade show for the gambling industry, ICE Totally Gaming, as a global media partner.
The recently signed deal means mutual co-operation and enhanced exposure for both brands through the publications in the InterGame group and via Clarion trade shows.
Kate Chambers, managing director of Clarion’s gaming division, said: “The InterGame stable of media is a long-time supporter of the Clarion portfolio of gaming brands and I am delighted to have them on board as global media partners.
“Their support and insight has helped us to develop our brands and to ensure they remain relevant to the changing needs of the international gaming industry in all of its guises. The relationship also extends to the publication of the ICE Daily, which has become a valued communications tool for ICE exhibitors and visitors alike."
