Attracting - and keeping - millenials is now a key casino aim and the people at YWS Design and Architecture know how to fulfil it.

Design

WHO is Henry and what does he want? HENRY is an acronym for High Earners Not Rich Yet. Many see them as an affluent millennial sub-set who have the potential to earn more.

HENRYs have about $100,000 to $250,000 in annual income and a recent report by the US Chamber of Commerce puts HENRYs’ annual purchasing power between $200bn and $500bn.

Read the full article in the August issue of InterGaming